Kressie and MK share the history of the ill-fated official Taylor Swift app, The Swift Life. They explain the history of celebrity apps, like Kim Kardashian Hollywood and why the Swift Life failed.

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Sources:

• The Swift Life | Taylor Swift Wiki | Fandom. 
• Taylor Swift’s new app stole my emoji idea and hours of my life – The Verge 
• The Swift Life guide : r/TaylorSwift 
• Trump Supporters Invade Taylor Swift’s New App 
• Why Taylor Swift’s Glu app The Swift Life is failing | Mashable 
• Taylor Swift sues Long Island man claiming she stole company name for her app